The first appearance of the 3D DJ booth
In 2011, the TV show El Hormiguero from the Antena 3 channel in Spain, invited Ateliê Digital Lab to create a video installation that would surprise the special guest of the program, Dj David Guetta. The result was an audiovisual project that shocked the DJ, the production of the program, and the audience. At a time when video mapping was still not widespread, the Ateliê team created a 3D DJ booth that went viral in Spain and was later copied worldwide.
Compact, practical, and made to take full advantage of the 3D effects, the booth left Dj David Guetta speechless and the episode of the TV show registered one of his biggest audiences. At least 3,743,000 connected viewers made El Hormiguero reach the “golden minute” on Spanish TV.
Ateliê Digital Lab: Luiz André Gama and Daniele Alloca.
Music: Stereo Radio by Kate Orange
Summer White Festival - 2012
Live video performance with the Dj booth (cabina 3D) created by Ateliê Digital Lab, the multimedia studio led by the artist with Daniele Alloca in Ibiza, Spain, from 2009 to 2013.
This time at the Summer White Festival in the city of Sanxenxo, in Galicia, Spain.
Movida Corona - Pacha Madrid - 2011
Live video performance in the final of the European DJs championship held by Coronita beer at Pacha Madrid.
VJing with the Dj booth (cabina 3D) created by Ateliê Digital Lab, the multimedia studio led by Luiz André Gama and Daniele Alloca in Ibiza, Spain, from 2009 to 2013.
